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If you hit even just one spam trap, you can be blacklisted. A spam trap looks like a real email address, but it doesn't belong to a real person.
Meaning, even if you acquired emails through opt-in form the abandoned addresses may have morphed into spam traps. Because spammers resort to buying and stealing lists. Another reason to clean inactive emails is that inbox service providers tag abandoned email addresses as spam traps.If a list doesn’t have invalid data, and engagement is strong, your email is more likely to reach the inbox.
Like how Realmac does it: Realmac email pro-actively asking subscribers if they are interested to stay on the email list You can send one last email to subscribers asking them if they are still interested. So you might wash your email list of anyone who hasn’t engaged with at least one of your emails in the last 90-180 days. To decide what will count as inactivity level, you can set your own rule. You can drive traffic to your website via paid channels (ads, sponsorships) or organically (social media, blogs etc.) Clean up your listĮmail list cleaning involves removing inactive and inaccurate data from your email database. Then propose why they should join your email list. So the ideal way to go about it is to build your email list by providing valuable content, offers or a freebie to the people who land on your website. Hence, reduced deliverability, low engagement and basically no ROI on your efforts. So from next time onwards, spam filters will automatically send your other emails to the spam folder as well. When you send emails to a bulk list that is bought and hundreds of people start marking your emails as spam, it will send a negative signal to the spam filters. Secondly, if the people on the list haven't signed up or heard of your brand, they will mark your emails as spam. You can face legal consequences if you end up pissing-off someone with your unsolicited emails. Build an email list from scratch and don't acquire one externallyīuying an email list from someone on the internet is almost like shooting yourself in the foot.įirst of all, it's not legal to send emails to people who haven't opted-in to receive those emails. This will also send a positive signal to spam filters which will not send your emails to the spam folder.īulk email lists created with double opt-ins ensures that your list is of high quality and it won't feel like you are just spamming random subscribers. So they will open more, click more and hence boost your engagement rate. Since subscribers are required to follow two steps, you will know that they really want to receive your emails. This will maintain a good sender reputation and hence positive signaling to the spam filters.Īn additional benefit will be an engaged list.
#Free bulk email services verification#
Using double opt-in will reduce the hard bounces from your email list as users are required to verify their email address by clicking on a unique verification link they receive in their actual inbox.Īs all of your emails will be verified, you will be able to avoid spam traps or dead email addresses from accumulating in your list. Using double opt-in to ensure quality sign-ups
#Free bulk email services full#
#Free bulk email services free#
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